Geranium & Orange – 3X Concentrate Laundry Liquid Pump


Introducing our highly concentrated formulation with a convenient pump. 3 pumps is all you need. Formulated from plant-based ingredients with 5 PlantActive™ enzymes remove odour and tackle dirt and grime, leaving washing beautifully clean and fresh. Please use this bottle to refill our pump pack.

  • 55% less water and plastic*
  • Recyclable pump & bottle
  • Lasts for 40 standard loads

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480ml, 840ml


Aqua, Lauryl Glucoside, Calcium Chloride, Caprylyl Glycol, Caprylyl/Capryl, Glucoside, Amylase, Citric Acid, Phenoxyethanol, Subtilisin, Mannanase, Propanediol, Potassium Carbonate, Lactic Acid, Sodium Maleate Acrylate Copolymer,  Lipase, Pectate Lyase

Fragrance Ingredients*: Geranium & Orange

*From natural essential oils



Formulated from plant-based ingredients and independently tested to ensure excellent results and an effective clean, while minimising environmental impact. *Compared to ecostore 1L laundry range

New front loaders

You may need to run an empty first cycle in your machine with a dose of detergent. Our Laundry Liquid is not suitable for this first cycle. It contains eco-surfactants which are naturally high foaming. We suggest using a half load amount of our Laundry Powder for the first wash.

Safer for our environment

Approved by NZ’s premier eco-labelling authority Environmental Choice (Licence No. 5819160). This is your guarantee that we are committed to environmental leadership and that these products are less harmful to the environment. With proper greywater systems in place, the water from your laundry can safely be re-used on your flower gardens, lawns and trees. Suitable for septic tanks.

Sustainable manufacturing

Our Laundry Liquid is made in NZ to the strictest environmental standards in our ISO 14001:2015, Toitu enviromark diamond and Toitu net carbonzero certified factory.

Recycled and sugar plastic

Our bottles contain a mix of sugar plastic (a renewable, recyclable plastic that captures CO2 as it grows) and locally sourced recycled plastic.

Directions for use

Standard load (3 pumps) = 11ml. Large load (5 pumps) = 20ml. Machine washing: add 3-5 pumps to the detergent dispenser and set to your preferred cycle. Hand washing or soaking: add 2 pumps to warm water or apply a small amount directly onto stains and setting aside for 30 mins before washing off. Use with ecostore Fabric Softener to keep clothes soft and gentle on skin. If very dirty, soak clothes overnight or use ecostore Laundry Soaker & Stain Remover.

Always check clothing instructions and test colour fastness. Do not soak zips or metal buttons. All detergents have an effect on the environment. Always use the correct dose for maximum efficiency and minimum environmental impact. Recommended washes per pack: 480ml = 40 washes, 840ml= 70 washes. Our 480ml pump packs are reusable and we encourage you to top them up with our large format refill pack.

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